The longer a visitor stays on your website, the more likely they will be to convert. This is because, you have the opportunity to educate most effectively.
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Here are a few examples of how social proof videos can increase website engagement:
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1) Day in a Life Videos
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Give your shoppers the opportunity to see what a day in a life is for someone like them that uses your product or service. This will make the features and benefits of your product come to life like never before.
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2) Tutorial/How-To Videos
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Let your customers show how they use your product or service to achieve their objectives. This way potential buyers can see how to use the product.
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3) Unboxing Videos
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Show your visitors what comes with their purchase. Give them a video of what your product or service will consist of.
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4) Walkthrough Video
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Let your customers show how they set up your product in their environment. The more relevant a shopper's experience is to the potential buyer, the more trust you can build.
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